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Posted by on Wednesday May 25, 2011 at 10:14:5:

Google adsense for mobile, the world's leading internet mobile advertising network is live in Nigeria as more and more content owners from Africa are catching on internet publishing.
Adsense for mobile is one of Google Adsense's platforms that allows web content owners to make money from the internet by allowing Google to advertise on their websites. While Adsense was mostly targeted towards desktop users, Adsense for mobile is more targeted on mobile phone users who browse the web with their phones or pdas.
Adsense for mobile is light and fast. It may not make as much money as the good old Adsense but it is intended to increase Google's coverage of the mobile web, capture more phone users, get more traffic for internet advertisers and earn more income for Adsense publishers.
I have been publishing with Adsense for a while now and has successfully mobilized a website of mine which had been on the Adsense programme but in order to also have a mobilized version of Adsense, I just thought I should integrate this new ad platform on my mobile site.
For a while, Adsense for mobile has not been available to publishers in Nigeria not minding the fact that Nigeria currently has the highest number of mobile phone users and internet users in Africa but as at now, logging into your Adsense account gives you the option to get started with Adsense for mobile. This seems to be the last of the ad platforms Google has finally opened up for Nigerian publishers. First we had just adsense which was desktop based and then came Adsense for feeds, domains and now we have mobile. It seems things are getting better and will get even more better as more ads show up on websites with Nigerian content.
They may not be as much Adsense mobile advertisers in Nigeria just yet due to the fact that they may not have been able to target Nigeria audiences on websites that have local content as Google had not opened the door yet but it seems that with this new vista, I see a new flood of advertisers shifting or even increasing their budget in online advertising on mobilized Nigerian websites.
It is no longer news that there are already a lot of Nigerian internet advertisers on Google and they are probably helping the growth of the web industry due to equal growth in web publishing but what is news is that Nigerian websites will definitely be getting mobile frenzy with this new opportunity to diversify into mobile content publishing.

For web developers, here is a a quickie on how I was able to integrate Google adsense for mobile on my Perl based website. Note that Google adsense for mobile is only available for now for sites working on PHP, JSP, ASP and CGI/Perl and since I was cool with Perl, here is how I configured my ads for mobile and it came alive:

Note: This if For perl but you can learn something from this:

- I copied the code from Google after setting up Adsense for mobile after selecting all devices rather than just iphones.

- I opened up my cgi and created a function called &mobile_ad and inside it I pasted the code from Perl - Adsense for mobile:

sub mobile_ad {
Paste Code here
}

- Then I made sure that these three are working and installed on my web host:
use LWP::UserAgent;
use Time::HiRes qw(gettimeofday);
use URI::Escape;

- Under my mobilized web display in Perl, I set up the code at the bottom ot the page:
if($mobilize) {
&mobile_ad;
}

- Finished. It is all set up

Now after I had configured all these, I tried to preview my website on a desktop browser and the mobile ad did not show up except it kept showing the comment tag <!-- google_afm -->. If that happens, then it means that mobile adsense ads must have been correctly set up on your mobile site but maybe there are no ads to display yet or it is not being viewed with an accepted mobile device.





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